RDFa format data: what is its impact and when should you implement?

Rich snippets have become a lot more prominent within the SERPS over the past couple of years, with appealing, feature-rich listings becoming a more and more commonplace. Google refers to these enhanced search listings as “Rich Snippets”, and from a search marketing perspective they are often more appealing to users and increase Click Through Rates (CTR). The increase in CTRs can be attributed to the fact it stands out and [...]