So I’m setting off on a 12,400 mile round trip to Seattle from our offices in Leeds. I’ll be honest I’ve been wanting to go to #MozCon for years to see how our American friends at Moz run what is widely regarded in the industry as ‘the best search marketing conference in the world’. There seems to be a distinctly different attendee list between the US and European conferences, which [...]
What was the Penguin 2.0 update? One of the first things which I can’t emphasis enough is that the Google Penguin 2.0 update, like many of the updates and iterations before it, are not penalties at all, but algorithms. They are simply a way of re-analysing data to improve the quality of SERPs (search engine results pages) for users using new algorithms and metrics. It is important to understand this, [...]
This isn’t ground breaking news at all, but it’s funny how when you stare at the same thing every day you can instantly tell if something looks different. Today I just happened to be testing something in the USA (with US proxies), and in the UK, when I came across something I thought I should share. I finally got a glimpse of the new Google Adwords background noticed by Aaron [...]
I’ve been meaning to write this for quite some time, but I’m sure you know how it is in an agency right? Back in September 2011 I found myself in the position that many others often find themselves when working for a fast growing company; recruiting new team members. Now I’m not sure who said this, but someone once told me that ‘a business is only as good as its employees’ and in the online [...]
Top five tips for 2012 to avoid having your domain blacklisted We all know in SEO that links are a major part of SEO and that Social Media plays an important part of this as ‘Social Noise’ is treated as links by Google. However, do you know exactly what your SEO company is doing with your money every month? Do they understand modern SEO techniques or are they leading you [...]
Last night I was lucky enough to take part in the 2011 Simon on the Streets sponsored sleep out in aid of the homeless in Yorkshire. I must admit as the day grew nearer, I started to become slightly apprehensive about what to expect. I have often walked the streets of Leeds at night totally unaware of the silent population sleeping in doorways, under bridges and down alleyways. Now was [...]
On the night of September 29th, some of the Blueclaw SEO team are doing their bit for charity and will be sleeping on the streets of Leeds for ‘Simon on the streets’. Simon on the streets is a charity that aims to help those who don’t have anywhere to live, especially those with sleeping issues who cannot get access to other services. In a city where there could be hundreds [...]
Self-auditing is one of those tasks which always gets over looked when it comes to SMEs. Unlike other types of audits web sites often get over looked when it comes to internal audits. In the same way you would audit stock, computers, stationary etc… It’s imperative that you audit a web site at least twice a year. When it comes to SMEs it’s understandable that this isn’t likely to happen [...]
If you are wondering why on earth this blog post is about Marmite vs Vegemite, then you’re obviously not a fan of either of these two wonderful spreads. That’s fine, each to their own. If on the other hand if either of these two amazing spreads makes you go as crazy as a cat on catnip, then you are not alone. I love Marmite and on my travels around the [...]
Join us
Follow us
Our Credentials
Our Voice
Recent Comments