Social Media

A Social Media Audit is a commission of quantitative and qualitative research for your brand's, customers and competitors social media presence. The audit forms the foundation of your future social media strategy and allows you to:

Assess your current brand presence - strengths, weaknesses and opportunities

We have run successful blogger outreach campaigns for multiple clients across sectors such as Fashion, Sports, Retail and Travel. All of our campaigns are the product of methodological influencer research and diligent planning, as such we have had fantastic results in terms of generating Social Media engagement and SEO links.

If you’re looking to work with an agency to craft a Social Media campaign over a set period of time, then Blueclaw is the perfect choice. We still use all the elements and tactics that we would employ for a retained client such as Social Media Auditing, Blogger Outreach and Measurement. All of our campaigns are strategic and integrated to incorporate other aspects of your digital strategy such as SEO, PR and Marketing.

Blueclaw offers Social Media Management for your company’s social media channels (Twitter, Facebook, YouTube, LinkedIn, Pinterest, Google+ etc.) - building community, engagement, creating and promoting content, competitions, blogger outreach, brand advocacy, customer service and crisis management.

We understand that sometimes you might need extra help in monitoring and measuring your Social Media activity but want to keep the day to day maintenance in house. We offer our clients a specialised monitoring service to help them gain insight and awareness of what is going on in the Social Media landscape.

Our reporting is a mix of quantitative and qualitative data – so you won’t be presented with a report with just figures, but also explanation from our Social Media analysts what this actually means, where the trends are and our recommendations based on this evidence.

Undertaking social media without a strategy will doom your campaign right from the start. With so much crossover and influence between Social Media and other areas like PR, Customer Service, SEO, Content and Advertising, it is crucial that any social media activity is aligned to work and support these strategies as well.

Blueclaw offer bespoke Social Media training services for brands of all sizes. Whether you’re a sole trader looking to learn how to best use Twitter to promote your business, or you’re a team at a multinational brand about to invest into Social Media, we can tailor a training session to your needs.